RenewalTracker

RenewalTracker Privacy Statement

Last updated November 11, 2026

At RenewalTracker, we are committed to respecting your privacy. A reference in this Privacy Statement to “RenewalTracker”, “we”, “us”, or “our” is a reference to RenewalTracker LLC, a Kansas company. We recognize that when you choose to provide us with information about yourself, you trust us to act in a responsible manner and to protect and safely manage any personal information that you share with us. This Privacy Statement explains who we are, how we collect, share and use Personal Information we collect about you and how you can exercise your privacy rights.

“Personal Information” means any information that may be used to identify, relate to, describe, or that is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual, household or device.

This Privacy Statement applies to all services described herein. With respect to Personal Information of our customers’ end users and employees collected in connection with our provision of software services to such customers (such data, “End User Data”), we are a “processor” or “service provider” for our customers. This Privacy Statement does NOT apply to such end users and employees or their potential rights. For more information about potential rights under applicable privacy laws with respect to End User Data, and to exercise such rights where applicable, please contact the party that is our customer.

If you have any questions or concerns about our use of your Personal Information, then please contact us using the contact details provided at the bottom of this Privacy Statement.

What does RenewalTracker do?

RenewalTracker is a SaaS software, Applications, and services provider helping organizations manage licenses, permits, certificates, subscriptions, agreements, payments, and any other recurring commitments. We are based in the United States. We operate, manage, and store Customer End User Data on servers within the United States.

For more information about RenewalTracker please see the “About Us” section of our Website at https://www.renewaltracker.com/about.

What information do we collect?

When you interact with the Website, Applications, Services and Third-Party Services, we may collect types of Personal Information from you:

  • Contact information and other identifiers. When you contact us, or otherwise communicate with us, we collect information, such as your full name, email address, country of residence and the nature of your inquiry and other information you choose to provide. We may also collect other personal identifiers you choose to provide.
  • Account information. If you register for a trial or fully-subscribed account with us, we collect your name, email address, password, unique username, account settings and details, time zone, country access location and any other information used to create or access your account.
  • Communications and interactions. When you email, call or otherwise communicate or interact with members of our team, we collect and maintain records of your contact details, the communication and our response.
  • Responses and feedback. If you participate in our surveys or questionnaires, we collect your responses and feedback related to user satisfaction, preferences, demographic information (age, gender, etc.), information related to your use of our Websites and Services and any other information you provide.
  • Marketing and promotions. If you agree to receive marketing communications or participate in promotions we may offer from time to time, we collect your email, name, preferences and, if relevant, information about your account and the Website features you use.
  • Preferences. We also may collect information about your preferences, including communications preferences, preferences related to your use and engagement with our Website and other preferences related to your interactions with us.

If you pay an invoice from us, your card or bank account details and other billing details are collected and stored by our Payment Processors to process your payment.

How is your information collected?

We collect Personal Information about you from a variety of sources, including directly or automatically from you, from third-party sites and businesses, as well as from publicly available information.

Information you provide voluntarily:

Certain parts of our Website, Applications, Services and Third-Party Services may ask you to provide Personal Information voluntarily. For example, we may collect personal identifiers such as your name, email address, and phone number, and professional information such as your role and place of employment in order to register an account with us, to make use of our Services or Applications, to subscribe to marketing communications from us, to engage with a member of our team regarding your use of our Services or Applications, or in submitting enquiries to us.

When you participate in, download, access, use, or sign up to receive Services, Applications, Third-Party Services, activities or online content, such as email publications, guides, free downloads or live chat, or create an account using RenewalTracker’s online process, RenewalTracker may receive Personal Information about you, including personal identifiers and professional information, that we use to provide our renewal tracking services to our business customers. In messages you send through live chat, you may also voluntarily disclose additional Personal Information, depending on what you write.

Automatic Collection of Information:

When you visit our Website, RenewalTracker will gather internet activity information about your use of our Website and your device automatically through cookies, pixel tags and other similar technologies. This may include your IP address, general IP geolocation, non-precise physical location information used for risk scoring, anomaly detection, analytics, but not physical identity confirmation, how you found or were directed to or used the Website and the name and URL of the website that you visited immediately preceding your visit to our Website. Please see our cookie policy below for more information. RenewalTracker may use this type of information internally, on a cumulative basis, to better understand what pages Visitors and prospective customers access or visit. RenewalTracker may aggregate internet activity information, combine it with other information, and disclose it to business and trade partners. For information on who we share your information with, and why, please see “Disclosures, Sharing and Onward Transfers of Your Information” below.

Payment Processors:

RenewalTracker sends its customers invoices through Wave Apps, Inc., which processes card and bank payments made against them. Once our new platform launches, Stripe, Inc. will process payments made in it. Together, these are our “Payment Processors”. Nothing can be purchased on our Website. Our Payment Processors collect information such as your name, address, phone number, postal code, and card or bank account details to process your payment; please review their privacy policies before providing payment details. RenewalTracker does not store your card or bank account details and cannot access them.

Our Cookie Policy and Use of Other Tracking Technologies

RenewalTracker’s Websites use “cookies” and other tracking technologies. A “cookie” is a small text file that may be used, for example, to collect information about website activity. Some cookies and other technologies serve to recall Personal Information previously provided by a Website Visitor.

We use two kinds:

  • Essential technologies, which the Website needs to work and to stay secure. These include remembering your cookie choice in your browser and Cloudflare Turnstile, which protects our forms from spam. They are always on.
  • Analytics and marketing technologies, loaded through Google Tag Manager (for example, Google Analytics and advertising conversion measurement). If you visit from the European Economic Area, the United Kingdom or Switzerland, these stay off unless you accept them in our cookie banner. Elsewhere, they are on unless you turn them off.

Our demo booking page embeds a scheduling calendar provided by Calendly, which may set its own cookies under Calendly’s privacy policy. If you visit from the European Economic Area, the United Kingdom or Switzerland and have not accepted analytics, Calendly asks for your consent before setting cookies that its calendar does not need to work.

The Website’s typeface is served from our own servers, so your browser does not contact a third-party font service when you visit.

When our Website offers live chat, it is provided by HubSpot, Inc. If you have accepted analytics, the chat loads with each page and HubSpot may also record which pages you visit. If you have not, the chat loads only when you click “Chat with us,” with HubSpot’s page tracking turned off; HubSpot then sets its cookies so it can keep your conversation going, but does not record the pages you visit. Messages you send through chat, and any contact details you share, are stored in our HubSpot account so we can respond.

Advertising conversion measurement. When you submit a form on our Website, for example to contact us or to request a demo, and analytics and marketing technologies are on, the Google tag on our Website also sends Google Ads your email address and name. The tag converts them in your browser into a one-way code (a “hash”) before sending them. Google uses this code to match your form submission to an ad of ours you may have clicked earlier, so that we can measure how well our advertising works, under Google’s terms for advertisers. If you turn analytics and marketing technologies off, or your browser sends a Global Privacy Control signal, this information is not sent.

RenewalTracker uses cookies for the following purposes:

  • Identify you when you access, visit, or log-in to any Website. This enables you to re-visit any Website without having to re-enter information upon each visit.
  • To note different areas of any Website which have recently been accessed through your computer. Information collected in this way may be used to develop and manage the online services of RenewalTracker by, for example, storing information about your preferences so as to enable RenewalTracker to customize any Website according to your individual interests.
  • Delivering content on any Website which is relevant to your individual interest.
  • Monitoring the effectiveness of any promotions or marketing campaigns by RenewalTracker.
  • Improving any Website content and conducting various other diagnostics to improve RenewalTracker’s services. RenewalTracker may, for example, use cookies to monitor aggregate metrics such as total number of Visitors and pages viewed.
  • Analyzing and improving Website security.

Your choices. You can accept or reject analytics and marketing technologies, or change your mind at any time, using the “Cookie settings” link at the bottom of every page. If your browser sends a Global Privacy Control signal, we treat it as a choice to turn them off. The Websites do not respond to other “do not track” signals. You can also set most browsers to notify you when you receive a cookie, or to block cookies. If you block essential technologies, parts of the Websites, such as our forms, may not work.

RenewalTracker may also use tracking technologies that record information such as Internet domain and host names; Internet protocol (IP) addresses; browser software and operating system types; clickstream patterns; and dates and times that any Website is accessed by Visitors. RenewalTracker may also analyze information for trends and statistics, such as through the use of Google Analytics or other similar analytics services.

Disclosures, Sharing and Onward Transfers of Your Information

Who does RenewalTracker share my Personal Information with?

We may disclose your Personal Information to the following categories of recipients:

  • to Third-Party services providers and partners who provide data processing services to us (for example, to support the delivery of, provide functionality on, or help to enhance the security of our Website, Applications, Third-Party Services or Services), or who otherwise process Personal Information for purposes that are described in this Privacy Statement or otherwise notified to you when we collect your Personal Information (see our current list of subprocessors);
  • to the third parties that provide the Third-Party Services for the purposes described in this Privacy Statement and each Third-Party’s privacy statement;
  • to any competent law enforcement body, regulatory, government agency, court or other Third-Party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights and property, or (iii) to protect your rights, property or safety or those of any other person;
  • to an actual or potential buyer (and its agents and advisers) in connection with any actual or proposed purchase, merger or acquisition of assets or any part of our business; and
  • to any other person with your consent to the disclosure.

Finally, we also share aggregated, anonymized or statistical information about you (and your use of our Websites, Services and Applications) with others for a variety of purposes, including to improve our products and services. Such information is not Personal Information and is not subject to the restrictions set forth in this Privacy Statement.

We do not sell Personal Information.

Customer names, logos and case studies

We may use a customer’s company name and logo to identify it as a customer in our customer lists, on our Website and in our marketing materials, unless the customer’s subscription agreement or other signed agreement with us expressly prohibits this use. A customer may ask us to stop at any time by writing to info@renewaltracker.com. We will remove the customer’s name and logo from our Website and stop using them in new marketing materials within a reasonable time after that request or after the organization stops being a customer. See our Terms of Use for more information.

We publish a case study about a customer only after that customer has approved it, whether or not the customer has a signed agreement with us. If a customer asks us to withdraw a case study or stops being a customer, we will remove the case study or anything in it that identifies the customer within a reasonable time.

International data transfers

Your Personal Information may be transferred to, and processed in, countries other than the country in which you are resident. These countries may have data protection laws that are different to the laws of your country (and, in some cases, may not be as protective).

Specifically, our Website and Application servers are located in the United States, and our Third-Party service providers and partners may operate around the world. This means that when we collect your Personal Information, we may process it in any of these countries.

If you access our Website, Applications or Services from outside the United States, your Personal Information is transferred to and processed in the United States. Where applicable law requires it, we rely on appropriate safeguards for these transfers, such as the European Commission’s Standard Contractual Clauses, and we require our service providers to protect your Personal Information in accordance with this Privacy Statement.

Legal basis for processing Personal Information (EEA and Swiss visitors only)

If you are a User from the European Economic Area or Switzerland, our legal basis for collecting and using the Personal Information described above will depend on the Personal Information concerned and the specific context in which we collect it.

However, we will normally collect Personal Information from you only (i) where we need the Personal Information to perform a contract with you, (ii) where the processing is in our legitimate interests and not overridden by your rights, or (iii) where we have your consent to do so.

If you have questions about or need further information concerning the legal basis on which we collect and use your Personal Information, please contact us using the contact details provided under the “Contact Information” heading below.

Security

Wherever your Personal Information may be held within RenewalTracker or on its behalf, RenewalTracker takes reasonable and appropriate steps to protect the Personal Information that you share with us from unauthorized access or disclosure. RenewalTracker trains its employees on data handling practices. In addition, we use established service providers whose terms of service include obligations to protect the information they process for us.

However, while we attempt to ensure the integrity and security of Personal Information, please note that no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, although RenewalTracker complies with its legal obligations in respect of the security of your personal data we cannot guarantee its absolute security.

Data retention

We retain Personal Information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements).

When we have no ongoing legitimate business need to process your Personal Information, we will either delete or anonymize it or, if this is not possible (for example, because your Personal Information has been stored in backup archives), then we will securely store your Personal Information and isolate it from any further processing until deletion is possible.

Your data protection rights and choices

  • If you wish to make a request to access, correct, update or delete your Personal Information, you can do so at any time by contacting us using the contact details provided under the “Contact Information” heading below. If you are a California resident, see below for additional information.
  • You have the right to opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you. To opt-out of other forms of marketing (such as postal marketing or telemarketing), then please contact us using the contact details provided under the “Contact Information” heading below.
  • If you are a resident of the European Economic Area or Switzerland, you can also:
  • object to processing of your Personal Information, ask us to restrict processing of your Personal Information or request portability of your Personal Information. Again, you can exercise these rights by contacting us using the contact details provided under the “Contact Information” heading below.
  • Similarly, if we have collected and process your Personal Information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your Personal Information conducted in reliance on lawful processing grounds other than consent.
  • You have the right to complain to a data protection authority about our collection and use of your Personal Information. For more information, please contact your local data protection authority.

We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws.

California Residents’ Rights

If you are a California resident whose information is covered by the California Consumer Privacy Act (the “CCPA”), you may have certain rights regarding Personal Information we may have collected about you, as described in this below.

Those rights include (a) the right to access specific pieces of Personal Information we have collected about you in the 12 months prior to receipt of a verified request, and (b) the right to know about the categories of Personal Information we collected about you, the categories of sources from which that information was collected, the purpose for collection, and/or the categories of Personal Information we have shared with third parties and the categories of those third parties, all within the 12 months preceding your verified request.

You may also have the right to request deletion of Personal Information we have collected about you that is covered by the CCPA, subject to various exceptions in the CCPA.

We do not sell the Personal Information of California residents.

Submitting CCPA requests

You may submit a request for Personal Information consistent with this section by contacting RenewalTracker by emailing us at info@renewaltracker.com or by telephone through +1.913.735.0560.

Depending on the nature of your request, we may ask you for information that we already have on file to verify your request and identity.

Please note that you may designate an agent to submit requests on your behalf. Any such agent will have to verify their identity and we will require separate verifiable confirmation from you that you have authorized the agent to act on your behalf.

Non-discrimination

We are committed to complying with the law. If you exercise any of the rights explained in this Privacy Statement, we will continue to treat you fairly.

We are a CCPA Service Provider

RenewalTracker primarily operates as a “service provider,” as that term is defined in the CCPA, for its customers. This means RenewalTracker primarily collects and/or processes Personal Information on behalf of its customers, for customers’ business purposes, pursuant to written agreements. As a service provider, we do not use, disclose or retain Personal Information collected in its capacity as a service provider other than is necessary to perform the services for its customers as described in their agreements.

If we receive a request to access, know about, or delete Personal Information we have collected in our capacity as a service provider, we will inform the requestor that we will not be responding because we are a service provider, and recommend you place your request directly to the business.

Privacy Policies of Third-Party Services and Third-Party Websites

Our Website, Applications, and Third-Party Services may contain or reference links to non-RenewalTracker websites (including the websites of the providers of Third-Party Services). RenewalTracker has no control over, and assumes no responsibility for, the content, privacy policies (if any), or practices of any Third-Party website or any link contained in a Third-Party website. The inclusion of a link within any Website, Applications, or Third-Party Service does not imply any endorsement by or any affiliation with RenewalTracker. Access to any Third-Party website is at your own risk, and you should be aware that Third-Party websites may contain privacy policies that have terms that are different from that of this Privacy Statement.

In connection with your use of any Website, Applications, Service or Third-Party Service, you may be made aware of services, products, articles, offers, and promotions provided by third parties, and not by us.

Finally, your use of Third-Party Services may expose your data to the providers of such Third-Party Services. The collection, use and retention of your data by such third parties is governed solely by such third parties’ respective privacy policies, and RenewalTracker has no control over how such third parties use your data.

Updates to the Privacy Statement

RenewalTracker may amend this Privacy Statement from time to time by posting a revised Privacy Statement on our Website. If RenewalTracker makes material changes to this Privacy Statement, RenewalTracker will endeavor to notify you of such changes (e.g., by email or an alert on any Website for a period of time). However, regularly reviewing this page is the best method to ensure you are always aware of the information RenewalTracker collects, how it is used and under what circumstances.

You can see when this Privacy Statement was last updated by checking the “last updated” date displayed at the top of this Privacy Statement.

Children’s Personal Information Policy

RenewalTracker does not knowingly solicit or sell any Personal Information from children under the age of 16. If RenewalTracker is made aware that RenewalTracker has collected Personal Information from a child under 16 years old in a manner that is inconsistent with the Children’s Online Privacy Protection Act of the United States, then RenewalTracker will delete this information as soon as practicable.

Accessibility Policy

RenewalTracker is committed to making our communications and Website as easily accessible to people with disabilities, however our Website has not been certified that it meets recognized industry standards of accessibility. We welcome the feedback from those with disabilities that find using our Website difficult and we will make an effort to help. To make accessibility-related requests or report barriers, please contact us at +1.913.735.0560 or info@renewaltracker.com.

Definitions

“Application(s)” refers to RenewalTracker’s hosted, web-based renewal tracking software (including my.renewaltracker.com) and any mobile applications RenewalTracker may offer in the future.

“Materials” refers to the software, courseware, toolkits, documentation and all other information, whether tangible or intangible, that RenewalTracker makes available on our Website.

“Services” refers to the services provided by RenewalTracker, including education or training services provided by or through RenewalTracker. For clarity, Services does not include the software programs offered by RenewalTracker to customers.

“Third-Party Services” refers to Third-Party data rooms, channels, and services provided by other Third-Party service providers that RenewalTracker may grant you access to, and use of, for the purposes of collaborating and sharing information with RenewalTracker.

“Users” refers to individuals who use the Services, Applications, or Third-Party Services.

“Visitors” refers to individuals who visit a Website.

“Website” refers to the websites www.renewaltracker.com, and all other related sub-domains, all of which includes text, media, documentation, pictures, and other content.

Contact Information

For more information, or questions or comments concerning the Privacy Statement, please contact RenewalTracker at:

RenewalTracker LLC
PO Box 23134
Overland Park, KS 66283 USA

info@renewaltracker.com

+1.913.735.0560

If you wish to make a request to regarding your Personal Information, you can do so at any time.

You may also stop email messages and other promotional mailings by contacting RenewalTracker at the above contact information or through the “unsubscribe” feature on the communication.

Our goal is to resolve all concerns through our internal processes, so please contact us first. If you are located in the European Economic Area, the United Kingdom or Switzerland, you also have the right to lodge a complaint with your local data protection authority. RenewalTracker is subject to the enforcement powers of the U.S. Federal Trade Commission. If we determine that we did not comply with this Privacy Statement, we will take appropriate steps to address any adverse effects and to promote future compliance.